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Sunglasses come in a variety of shapes Wholesale Air Max 90 2018 , sizes, colors and styles, and are designed to protect your eyes from the sun. Ultraviolet radiation and blue light can both be harmful to the eyes, causing damage over years of sun exposure. Sunglasses can also protect facial skin from forming "crow's feet," which are those little lines you get by your eyes from squinting too much.

How can you determine the quality of sunglasses? How do you tell a high-quality pair from a low-quality pair? I'll give you a hint: it's not always about the price. And here is another piece of advice: low-quality sunglasses typically do not offer much protection. The basic parts of a pair of sunglasses are the frame, the bridge and the lenses. All can vary with the quality of the sunglasses.

Lenses have the most options Wholesale Air Max 90 Cheap , since they can vary by material, color, size, shape, and more. Plastic lenses are lighter but less scratch resistant, while glass lenses offer better optical clarity and scratch resistance Wholesale Air Max 90 China , but they are heavier. In high-quality sunglasses, look for colors that will not distort the colors of the real world, unless that is what you are going for.

Colors like gray and green will maintain a neutral color balance, while brown will distort colors a little, but give you better contrast. Orange and yellow lenses are said to provide the best contrast, but distort colors more. Blue and purple lenses are mostly useless for anything other than cosmetic reasons. This is a choice Wholesale Air Max 90 Free Shipping , based on the activity you are pursuing. Sometimes you will want to give up some color for the increased contrast.

In frames, you can find a variety of materials, all of which could be high or low quality. Frames may be made of metal, nylon, plastic, and other materials as well. If your sunglasses will be worn during strenuous activities Wholesale Air Max 90 Shoes , you may want to opt for nylon frames because these tend to keep their shape best. Conversely, metal will bend and plastic could break under stressful conditions.

Higher-quality frames will have springs at the hinge that allow them to open wider than you wear them, giving you less of a chance of breaking them at the hinge. They may also be slightly heavier due to a higher quality in terms of the construction and materials.

The bridge of your sunglasses is where they rest on your nose. This should have some kind of padding to make them comfortable for extended wear. They should also be adjustable to provide the wearer with a better fit. Better fit means that not only are they more comfortable, but they will stay on better.

When looking for high quality sunglasses, make sure they meet all of your needs and requirements. Look for quality workmanship standards, and quality materials in the lenses Wholesale Air Max 90 , bridge and frame. Price is not always an indicator, especially where name brands are involved. Try on as many as you can, and find a pair that will be comfortable and functional for a long time.
Most brochures that businesses put out today end up doing little to impact the sales of that business. By applying the 6 must-have elements listed below you will transform you brochure from trash can lining into a powerful sales tool.


1. A Benefit-Filled Headline. On the cover of most brochures you'll usually find nothing more than the company name, logo, and maybe a quick slogan like ?committed to excellence?. This isn't horrible, but there is a much better way to enhance your brochure. If you want to turn your brochure into a powerful sales tool you need to grab your prospects attention immediately. You do that through a benefit-loaded headline.


A benefit-loaded headline is a headline that clearly and powerfully communicates a desirable benefit that your product or service offers your customers. For example a benefit-loaded headline for a heating and cooling company would be ?How the New XYZ System Can Shave $800 Off Your Utility Bill This Year?. This headline is clear Wholesale Air Max 90 Pink , specific, and powerful. If a customer were in the market for a new heating or cooling system this headline would draw the prospect into the brochure.


2. Educational Content. Prospects read brochures because they want to make the best possible buying decision. Usually when someone reads a brochure, they are hungry for knowledge about your product or service. Make sure your brochure is written in such a way that your prospects will know more about your product or service after they read the brochure than they did before.


3. Unique Selling Proposition (USP). A USP is something that separates you from your competition. To be ultimately effective you want your brochure to cause prospects to lean toward your company instead of your competitors. Your USP is a statement that either your competitors can't, or aren't saying. A popular old USP that you'll recognize is ?Delivered in 30 Minutes or It's FREE!? This USP was effective because nobody else was saying it.


4. Proof. Anytime you make a statement regarding the benefits that your product will bring, you need to back that statement up with proof. Testimonials, quotes Wholesale Air Max 90 Blue , charts, graphs, pictures, endorsements, and articles are great ways to prove your claims and cause your prospects to believe what you are saying. Remember that most people are skeptical initially, but you can overcome that skepticism with proof.


5. A Low-Risk Offer. After a customer has read your USP Wholesale Air Max 90 White , your educational content, and your proof, you need to encourage them to take the next step in the buying process.


The next step could be to make a purchase, to call for more information, to set an appointment, or whatever. Whatever the next logical step is you need to invite your prospect to take it Wholesale Air Max 90 Black , and make them feel comfortable about taking it. If you want them to make a purchase, mention a money-back guarantee. If you want them to call for more information, reassure them that they won't be pressured. You need to try and remove all of the possib. Cheap Womens Nike Shoes Cheap Air Jordan Shoes Cheap Nike Shoes Cheap Air Max Flyknit Cheap Nike Air Max 95 Cheap Air Max 90 Ultra Cheap Air Max Kids Air Jordan For Sale Air Max 2017 Outlet Cheap NFL Jerseys